Aalsmeer Flower Auction is a flower auction, located in Aalsmeer, the Netherlands.
It is the largest flower auction in the world. The auction building of the flower auction in Aalsmeer is the largest building by footprint in the world, covering 990,000 m² . Flowers from all over the world are traded on a daily basis at the Aalsmeer facilities. Around 20 million flowers are sold daily with a 15% increase around special days such as Valentine's Day and Mother's Day. Their flowers are subjected to around 30 checks so that they can be graded on a scale .
The auction is set up as a Dutch auction in which the price starts high and works its way down. Bidders get only a few seconds to bid on the flowers before they are shipped off to the new owner's business.
On January 1, 2008 the auction merged with their biggest competitor FloraHolland.
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- Category:
- Local business